Retro Web Redesign Project

Glee Gum is a socially-responsible, Rhode Island-based company that produces an all-natural chewing gum. Their product has garnered national recognition since they were born in the early 90′s. The have an established brand, a certain look – a cool logo, a vibrant color-pallette and a black and white “Glee Guy” who is very excited about Glee Gum.

When they asked me to provide some “retro” designs for a much-needed new look for their very busy-looking, information-packed web site, I thought it was very important to neaten up the content and simplify the look without losing their brand. Here are a few drafts I provided:

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Scredco Productions Web Site

My husband is the guy you see tweaking those thousands of little dials on the soundboard at the bar while watching your favorite band. Maybe you haven’t noticed him, actually, because he’s really good at what he does. In the biz, they say that no one notices the sound guy until something goes horribly wrong – screechy feedback, broken microphones, that kind of thing.

Anyway, he needed a web site to promote his services and inspire geeky tech-talk among his peers. I created the graphics, one of my rare attempts at illustraion, as Flash animations, and some day I will actually load the ainmations to the site. I built the site in HTML with CSS as a project for the CSS class I was taking at RISD.  www.scredco.com.

Graphics on the left, screen grab of the site on the right.

Liberty Elm Diner Web Site

I love diners. To me, the best diners look as close as possible to the way they looked when they were first manufactured, they’ve got good signage (preferably neon), friendly wait staff, and vegetarian options on the menu. That last part is hard to find, but lucky for me there’s a diner meeting that description within a few miles from my house. And I get to work on their web site!

This site was originally developed by talended designer, Serena Andrews, and she handed it over to me just before she went to NYC. I populated much of the content and created graphics to match the look and feel of the place itself. It is still a work in progress, but you’ll get the idea: www.libertyelmdiner.com.

 

Liberty Elm Diner web site

Graphic elements for the Liberty Elm Diner web site